PORTLAND, OR (PRWEB)
The Gift Card Network Education Committee, chaired by Powerhouse Brands and Travel Tags, has published 28 pages of designed, peer-contributed content focused on giving tips and advice to merchants looking to build a gift card program. This member-created piece is the first purely educational content contributed by a diverse group of companies within the gift card industry.
The first installation, "In Store Overview" encompasses the best way to create and merchandise fixtures, utilize promotions and signage, train field employees, minimize fraud, and create and utilize design and materials for gift cards."
The Education Committee is made up of a number of companies that offer gift card products and services who are interested in educating their community on a variety of subjects. In order to create the information for Gift Card 101, the GCN Education Committee collects member advice and opinion. They write and collaboratively edit copy, then the content is designed, produced, and published by media partner Powerhouse Brands. Future planned installations include Gift Card 101 for other gift card subjects, such as B2B, online, third party sales, and card production.
About Gift Card Network:
The Gift Card Network is a community of gift card industry members that connect, collaborate and contribute through a highly specialized online platform, events, and group discussions. Members identify and create media and information around education, challenges, and potential solutions to help the industry move forward. Find out more at thegiftcardnetwork.com.
About Powerhouse Brands Consulting LLC:
Powerhouse Brands Consulting is a gift card focused consulting firm, specializing in helping companies within the gift card industry identify their best opportunities and execute them. With experienced consultants from a variety of industries, Powerhouse Brands can educate, plan, and run any aspect of merchant gift card programs including business and strategic development for in-store, online, B2B, and third party channels, and can bring valuable insight and opportunities to other companies that work with these merchants. Find out more at powerhousebrands.com.
MEDIA CONTACT:
MARTHA WEAVER | MARKETING MANAGER
651 288 8470
meweaver@traveltags.com
INVER GROVE HEIGHTS, MN - 2014 was a busy year and again found us in all corners of the United States for various industry events. Check back soon for our 2015 event schedule regarding details on when & where can visit!
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Money 2020
Nov 2-6
Las Vegas, NV
Incentive Marketing Association (IMA) Summit
July 27-29
Philadelphia, PA
The Gift Card Network Regional Summit
June 11th
Atlanta, GA
The Blackhawk Summit
May 13-16
Palm Desert, CA
International Card Manufacturers Association (ICMA) Expo
April 6-9
Ft. Lauderdale, FL
InComm Partner Alliance
March 30-April 2
Phoenix, AZ
All Payments Expo (formerly Prepaid Expo)
March 3-5
Las Vegas, NV
The Gift Card Network Regional Summit
February 12th
Seattle, WA
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MEDIA CONTACT:
KATY LASEE | MARKETING DEPT.
651 554 8533
krlasee@traveltags.com
PORTLAND, OR (PRWEB.com, Digital Journal)
The Gift Card Network Education Committee announces the Second Gift Card Network Regional Summit, hosted by Givex and Powerhouse Brands Consulting, in Toronto, CAN on November 5th, 2013. Thank you to our addition sponsors: Arjowiggins, Buyatab, Gift Fly and Travel Tags.
GCN members will be engaging in gift card education and networking, ending with a collaborative workshop that will generate a dynamic gift card strategic plan for a merchant case study. Utilizing the many perspectives of the vendors, distributors, and merchants planned to be in attendance, the group's resulting presentations will be crafted into a content piece that all GCN members can find inspiration from.
Education Committee chairs Travel Tags and Powerhouse Brands Consulting are heading up the event, inviting companies in the gift card industry in Canada and the US to attend and experience the Gift Card Network experience.
"The summit is a reflection of the network - it creates an environment where buyers and sellers are collaborating around a unified goal - to create a fantastic consumer gifting experience and learn how to leverage each other better," said Matt Davies, Gift Card Network Director.
Education Committee Chair Martha Weaver from Travel Tags said, "Our first event was an enormous success. The collaborative atmosphere of the Gift Card Network drives trust and relationships across industry perspectives."
About Powerhouse Brands Consulting:
We come from retail, helping merchants understand and embrace their gift card opportunities. We can act as a complete outsourced gift card department or manage a piece of the process. We drive strategy and execution for in-store, online, third party, and B2B gift card programs. We understand and have solved the issues of internal communication and support, the development and maintenance of gift card sales channels, and the infusion of brand into a gift card program to drive success. We empower everyday gift card heroes. Find out more at powerhousebrands.com
About the Gift Card Network:
The Gift Card Network is a community of gift card industry members that connect, collaborate and contribute through a highly specialized online platform, events, and group discussions. Members identify and create media, information, and services around education, challenges, and potential solutions to help the industry move forward. Find out more about how we're revolutionizing the way gift card companies interact here: thegiftcardnetwork.com
Read more:
http://www.digitaljournal.com/pr/1486886#ixzz2g7wqf9Cq
TRAVEL TAGS MEDIA CONTACT:
MARTHA WEAVER | MARKETING MANAGER
651 288 8470
meweaver@traveltags.com
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